Genesis Pure distributors: Are you committed to building a large business? If you are, dig into this article now.
If you seek to become a top earner, you need a promotion strategy to implement because you'll run out of friends and family to approach.
You MUST learn to market!
I've been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:
- Make Attrition A Non-Issue
Attrition is one of the biggest problems Genesis Pure marketers face. Genesis Pure business builders are taught two tactics to boost retention, but each strategy creates other problems.
1) The first strategy is to assist your new Genesis Pure reps to get into profit quickly, so they have reason to stay in the game. By attempting to get every new Genesis Pure distributor making money right away, you end up devoting a HUGE amount of time on the people least capable of sponsoring new Genesis Pure reps themselves. About 20% of your Genesis Pure downline is going to generate 80% of the growth and income in your business, and you end up focusing on the weakest 80%! Spending most of your time on the weakest 20% of your people just fosters dependency.
2) The other common approach is get your Genesis Pure team members to feel connected to your team, so the interpersonal connections and sense of belonging the person feels overcomes frustrations that might otherwise make them quit. Genesis Pure team webinars, live training events, and getting on the phone with your new people can all foster a team experience. This approach can get people to rely on you to motivate them. Many of your weaker-performing team members will stick around because they like being part of the team...But these people will NOT sponsor others by themselves routinely into Genesis Pure and will require LOTS of team support in order to stay in the game.
You're a business owner, not a group therapist. A totally different approach to addressing attrition is not to try to increase retention, but to make attrition almost irrelevant to your business. To make retention less important to your business, promote affiliate products that can easily add a dozen or more new streams of income. This diversifies your income and makes you less dependent on your downline for revenue. Attrition becomes a smaller problem when you rely less on your Genesis Pure downline for residual income. A second way to make attrition less important is to promote a high ticket opportunity that pays commissions of $1,000 or more per sale. Traditional network marketing opportunities like Genesis Pure pay out only about $60-$120 per new signup, so you must develop a large team and residual check to make a substantial income. When you earn $800+ per sign up, you effectively earn 2-3 years worth of residuals up front, regardless whether your new signup endures for 6 days or 6 years. This makes retention a non-issue.
- Attract Prospects To You
Most Genesis Pure reps are taught to make a list of individuals they know and approach these people about their opportunity. This approach only works for a month or two, then you run out of people to talk to about your business.
Marketers start chasing after people at events, in stores, and at restaurants to try to get them into their business. You're not going to make real money by running around chasing after total strangers. Virtually none of the random people you meet will have the fortitude, skills and determination required to succeed in Genesis Pure.
So never chase after people to join Genesis Pure. Attract prospects to you online who are eager to join your Genesis Pure business. Attracting prospects to you creates several advantages:
- Much higher conversion rates into your business. You earn more, and do less.
- Sponsor 5 to 10 times more prospects, so your Genesis Pure income growth rate skyrockets
- Quality of life goes way up. You deal with a lot fewer uncommitted reps. and people who aren't eager to work.
Your positioning needs to change if you're going to attract prospects to you. Don't position yourself as a network marketer looking to promote a business. Be someone who teaches others how to grow their MLM, regardless what company they represent.
Teach networking marketing skills through short articles, blog posts, emails or videos. There will be followers of your content who seek you out to join your opportunity.
- Do Things A Better Way
Business owners in Genesis Pure and other opportunities are usually taught the same strategies:
- Put in writing a list of all the people you know
- Promote your Genesis Pure opportunity to these people
- Get an answer about whether they want to sign up
Most people do NOT succeed with these traditional tactics. Only about 5% of network marketers make a profit. 95% lose money every month.
The traditional network marketing strategies have a lot of disadvantages You run out of people to talk to once you've talked to everyone on your list. People aren't taught how to generate leads effectively. That's a big reason people leave the industry.
You're going to need four to seven years to build a really big downline using the old style methods. Almost no one can afford to lose money for several years before making a profit. If you want to make money, you've got to adopt different tactics.
- Acquire basic skills in generating leads online
- Make promoting affiliate products part of your business. This way you make money from the people you approach who don't join your Genesis Pure deal.
- Sell something that provides commissions of at least $1,000 per sale. That way, you don't require a big downline to make a lot of money.
If you seek to become a top earner, you need a promotion strategy to implement because you'll run out of friends and family to approach.
You MUST learn to market!
I've been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:
- Make Attrition A Non-Issue
Attrition is one of the biggest problems Genesis Pure marketers face. Genesis Pure business builders are taught two tactics to boost retention, but each strategy creates other problems.
1) The first strategy is to assist your new Genesis Pure reps to get into profit quickly, so they have reason to stay in the game. By attempting to get every new Genesis Pure distributor making money right away, you end up devoting a HUGE amount of time on the people least capable of sponsoring new Genesis Pure reps themselves. About 20% of your Genesis Pure downline is going to generate 80% of the growth and income in your business, and you end up focusing on the weakest 80%! Spending most of your time on the weakest 20% of your people just fosters dependency.
2) The other common approach is get your Genesis Pure team members to feel connected to your team, so the interpersonal connections and sense of belonging the person feels overcomes frustrations that might otherwise make them quit. Genesis Pure team webinars, live training events, and getting on the phone with your new people can all foster a team experience. This approach can get people to rely on you to motivate them. Many of your weaker-performing team members will stick around because they like being part of the team...But these people will NOT sponsor others by themselves routinely into Genesis Pure and will require LOTS of team support in order to stay in the game.
You're a business owner, not a group therapist. A totally different approach to addressing attrition is not to try to increase retention, but to make attrition almost irrelevant to your business. To make retention less important to your business, promote affiliate products that can easily add a dozen or more new streams of income. This diversifies your income and makes you less dependent on your downline for revenue. Attrition becomes a smaller problem when you rely less on your Genesis Pure downline for residual income. A second way to make attrition less important is to promote a high ticket opportunity that pays commissions of $1,000 or more per sale. Traditional network marketing opportunities like Genesis Pure pay out only about $60-$120 per new signup, so you must develop a large team and residual check to make a substantial income. When you earn $800+ per sign up, you effectively earn 2-3 years worth of residuals up front, regardless whether your new signup endures for 6 days or 6 years. This makes retention a non-issue.
- Attract Prospects To You
Most Genesis Pure reps are taught to make a list of individuals they know and approach these people about their opportunity. This approach only works for a month or two, then you run out of people to talk to about your business.
Marketers start chasing after people at events, in stores, and at restaurants to try to get them into their business. You're not going to make real money by running around chasing after total strangers. Virtually none of the random people you meet will have the fortitude, skills and determination required to succeed in Genesis Pure.
So never chase after people to join Genesis Pure. Attract prospects to you online who are eager to join your Genesis Pure business. Attracting prospects to you creates several advantages:
- Much higher conversion rates into your business. You earn more, and do less.
- Sponsor 5 to 10 times more prospects, so your Genesis Pure income growth rate skyrockets
- Quality of life goes way up. You deal with a lot fewer uncommitted reps. and people who aren't eager to work.
Your positioning needs to change if you're going to attract prospects to you. Don't position yourself as a network marketer looking to promote a business. Be someone who teaches others how to grow their MLM, regardless what company they represent.
Teach networking marketing skills through short articles, blog posts, emails or videos. There will be followers of your content who seek you out to join your opportunity.
- Do Things A Better Way
Business owners in Genesis Pure and other opportunities are usually taught the same strategies:
- Put in writing a list of all the people you know
- Promote your Genesis Pure opportunity to these people
- Get an answer about whether they want to sign up
Most people do NOT succeed with these traditional tactics. Only about 5% of network marketers make a profit. 95% lose money every month.
The traditional network marketing strategies have a lot of disadvantages You run out of people to talk to once you've talked to everyone on your list. People aren't taught how to generate leads effectively. That's a big reason people leave the industry.
You're going to need four to seven years to build a really big downline using the old style methods. Almost no one can afford to lose money for several years before making a profit. If you want to make money, you've got to adopt different tactics.
- Acquire basic skills in generating leads online
- Make promoting affiliate products part of your business. This way you make money from the people you approach who don't join your Genesis Pure deal.
- Sell something that provides commissions of at least $1,000 per sale. That way, you don't require a big downline to make a lot of money.
About the Author:
Ricardo Interpemian has taught thousands of people how to grow businesses like Genesis Pure.
This article collected, selected and written by: Author Van Hoc
Niche blogs are sometimes referred to as splogs, but this is a misnomer. Even though the desired end result for the niche blogger is to make money...
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